N E W D A W N
Embrace the light.
To celebrate the new year, ONE HUNDRED once again partnered with the award-winning show Sleep No More, Shanghai and international fashion leader Maison Valentino.
In New Dawn, the transportive magic of immersive theatre intertwined with the craftsmanship and artistry of luxury attire, creating a dazzling celebration where story met soiree, inviting revelers to enter the scene and lose themselves on a time-bending odyssey.
Across a multitude of floors, beloved guests of Valentino and lovers of Sleep No More embarked on a journey of discovery, joining tribes of partygoers adorned in the lustrous, party-ready Valentino Spring 2024 collection, to dance into the new year.
The McKinnon Hotel | Shanghai | Winter 2023
Presented by ONE HUNDRED & SMG Live | Fashion Partner: Valentino
PREVIOUS WORK
UNBOXING VALENTINO
PREVIOUS WORK
THE MUSEUM OF TREES
PREVIOUS WORK
THE WOOLMARK COMPANY
PREVIOUS WORK
NARCISSUS
PREVIOUS WORK
CINÉ GUCCI
PREVIOUS WORK
McKITTRICK HOTEL, NYC
PREVIOUS WORK
THE TEN GIFTS
PREVIOUS WORK
GUCCI
PREVIOUS WORK
LOST IN PLAY 2
PREVIOUS WORK
MOSCHINO X BUDWEISER
PREVIOUS WORK
TMALL
PREVIOUS WORK
STELLA McCARTNEY X MYTHERSA